Netflix ups originals spend to 85% of content budget

Brenda Watkins
May 16, 2018

In a bid to have complete control of the streaming market, Netflix has revealed that the bulk of its spending in 2018 will be on its originals. And, that's not all!

The US based company now faces stiff competition from Hulu, Amazon Prime and will also have to watch out for Disney's own streaming service, reportedly slated to debut next year.

As Variety reports, the streaming service hopes to have 1000 original shows on Netflix by the end of 2018, with 470 of those shows premiering between now and the end of the year.

And while movies account for one-third of viewing on Netflix, Sarandos pointed to new, big budget titles as one area where it no longer makes sense for the streaming service to spend a ton of money - because if you really want to catch the latest blockbuster, you probably already saw it in theaters. If you need new shows and movies to watch, Netflix should have you covered pretty well for the rest of the year.

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The product used by both police forces is called "NeoFace Watch", made by Japanese firm NEC. The UK home office told the BBC it plans to publish its biometric strategy in June.

In a wide-ranging conference discussion, Sarandos commented that "90%-plus of our customers regularly watch our original programming" and discussed the value in striking output deals with major producers like Ryan Murphy (American Horror Story), Shonda Rhimes (Grey's Anatomy) and Jenji Kohan (Orange is the New Black).

Ted didn't reveal much while speaking at the MoffettNathanson Media & Communications Summit 2018 in NY, but we do know that the platform is not moving towards live sports or news.

We'll be sure to let you know when the streaming network announces more of the release dates for their original programming coming later this year.

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