Man Who Called Cops on Black Family at Pool Faces Blowback

Clay Curtis
July 8, 2018

With social media pressure mounting, Sonoco, the company Bloom worked for, fired him. Bloom was later fired from his position at the pool.

Officers spoke with Bloom who said he was concerned that the woman, identified as Jasmine Abhulimen, and her son were using the pool without authorization.

The association announced Thursday that Bloom resigned his board membership and as chairman of the pool. The woman asked Bloom if he had to apologize, and he ignored her question before leaving the scene. But he added that he was "not surprised by social media's desire to only get part of the story".

'Where does it say that I have to show an ID to use my own pool?' the woman can be heard asking the man, who stumbles providing an answer.

"I think the situation is unfortunate that conclusions are being reached by people who have seen a 46-second video of their interaction", Vermitsky said.

Bloom described his leaving Sonoco as a "mutual separation". "I don't know why he felt it wasn't enough". At one point, Edwards pointed out that the entrance has to be unlocked with a pool card and that the only other way she saw to enter was to jump over the fence.

Bloom was performing his duties as pool chairman after another woman approached Bloom questioning whether Abhulimen had the right to be poolside, Vermitsky said.

The incident has garnered national attention.

He is the latest to be criticized for calling law enforcement on black people seemingly minding their own business, joining the ranks of "Barbecue Becky", who reported a group grilling in a park, and "Permit Patty" who contacted police after spotting a little girl selling water.

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Video of their tense encounter was shared on Facebook where it's been viewed more than 4 million times.

Abhulimen said she lives in the Glenridge community where police were called.

According to the Winston-Salem Journal, Adam Bloom got his pink slip from his employee Sonoco for being accused of racism after asking a Black woman for her ID at a community pool.

"In confronting and calling the police on one of our neighbours, the pool chair escalated a situation in a way that does not reflect the inclusive values Glenridge seeks to uphold as a community", the statement says. "I'm with a baby".

Sonoco chiefs said they had fired Bloom because their company can not condone discrimination in or out of the workplace.

"He asked for my address".

In the video, Bloom tries to justify his actions, saying he often asks residents for their ID.

The questioning eventually led Abhulimen to call what was happening racial profiling, and Bloom made a decision to dial police to allow a "neutral third party" to resolve the situation.

An attorney for Bloom said his client has taken his wife and children away from their home in the city, about 100 miles (160 kilometers) west of Raleigh, to a safe location after receiving death threats. Though that is the name she uses on her Facebook page, her lawyer says her legal name is Jazmine Abhulimen.

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