Sacha Baron Cohen Series ‘Who Is America? To Premiere Sunday On Showtime

Brenda Watkins
July 9, 2018

Baron Cohen's new series will be titled Who is America? according to Vulture, whose editors noticed posters for the upcoming series in NY. Written and directed by Cohen, the seven-episode series will explore individuals known and unknown across the American political spectrum.

Aside from the reports of Cohen and Showtime's ongoing discussions, and what the new show might look like, Variety had little else to offer on Thursday. The posters teased images of Cohen's new characters for the series and an airtime of Sundays at 10 pm.

"Sacha is a comedic genius who shocks you with his audacity, bravery and inventiveness", president and CEO David Nevins said.

Sacha Baron Cohen became one of the biggest comedy stars of the early and mid-00s thanks to his extraordinary, cringe-inducing prank interviews where he would talk to a famous person (or a regular person revealing way too much) while he was in-character as Ali G or Borat or Brüno. Behind the elaborate setup is a genuine quest for the truth about people, places and politics.

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The 46-year-old English comedian posted a 22-second video clip on Twitter on Instagram to promote the series.

The show, which premieres July 15, has been largely steeped in mystery, with Sunday's trailer opening with the following line: "Imagine if Sacha Baron Cohen had been undercover secretly filming a new show for a year". Then it cuts to Cohen's voice speaking with an unplaceable accent asking former Vice President Dick Cheney to sign his "waterboard kit".

How did Cohen get Cheney to appear on camera signing a waterboard kit?

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