Federation Internationale de Football Association orders broadcasters to stop focus on "hot women"

Tanya Simon
July 13, 2018

FIFA wants to crack down on broadcasters picking out "hot women" in the crowd at games as part of its efforts to tackle sexism in football.

Addiechi said FIFA's stance was "a normal evolution", and broadcasts in Russian Federation have already improved from the 2014 World Cup in Brazil.

"We have done it with individual broadcasters".

According to a group that was hired to follow discrimination at the World Cup, Fare Network, sexism has been a bigger problem in Russian Federation than racism and it has documented more than 30 cases during games.

Powar said with Russian authorities also keeping home-grown hooligans away from games, the World Cup had an global crowd "very different to the fans that come to domestic football".

Sexism has apparently been an issue in Russian Federation at the World Cup, and it looks like FIFA is starting to do what it can to counteract it.

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A friend of Coronado's, however, said the two asked Crenshaw for directions when he suddenly stabbed Coronado in the arm. Crenshaw has an extensive criminal past, including battery of law enforcement officers, according to local police.

"This is one of the activities we definitely will have in future - it's a normal evolution", he said.

Powar added there had been several cases of female reporters being grabbed or kissed whilst on air.

"There are many interesting stories to tell about the World Cup and we acknowledge this was not one of them", it said.

Argentina's FA has received the biggest fine - almost £80,000 - from Federation Internationale de Football Association so far this tournament for the crowd disturbances during their 3-0 defeat by Croatia.

If you go to Google and type in the words "World Cup" and "women fans" what comes up is images of lovely women dressed in their nations colours and usually wearing short shorts or crop tops. In what can be called as objectification, young and attractive women have often found screen time, evoking responses from the broadcasters as well as fans. The latest JOE World Cup Minipod hosted by Dion Fanning and Paddy McKenna is here.

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