"Call Of Duty: Black Ops 4" Destroys First Day Digital Sales Record

Ruben Fields
October 15, 2018

As predicted by many analysts and much to Activison's delight, Black Ops 4 is a digital sales powerhouse on PS4, Xbox One and PC. You can purchase the game on Amazon. While I'll always lament the loss of the single player (it's usually my December-time popcorn entertainment), it's a move that's been received well by fans. Perhaps more impressively it also set a new PlayStation record for day one digital full game sales on PlayStation Store, globally. Activision announced in a press release that the newest Call of Duty instalment broke Activision's record for the "biggest day one digital release" in the company's history. The wording there is important because while the game has sold incredibly well digitally, physical sales of the game have lagged.

With the latest Call Of Duty though it's a little easier to imagine that digital sales have compensated for and possibly exceeded the loss in physical sales.

It makes sense though.

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Those physical figures offer more of a demonstration that sales of physical games are declining in comparison with digital downloads, and Black Ops 4's day one physical sales were still high enough for it to knock Federation Internationale de Football Association 19 off this week's game charts' number one spot.

"Black Ops IIII is an incredible game, and the community's response to it has been awesome", said Call of Duty EVP and GM Rob Kostich.

The multiplayer first-person shooter game set the launch day record for digital releases in Activision history, breaking the record set a year ago by Call of Duty: WWII, the company said Sunday. It's a pretty big deal in the game's tactical Blackout battle royale mode, but the developers have already stated that they're aware of the problem and a fix is on its way. It has also emerged that day one physical sales of Black Ops 4 were 59 per cent down on those of 2015's Black Ops III, and almost 50 per cent down on the equivalent figure for last year's Call of Duty: World War 2.

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