Amazon is reportedly developing its own game-streaming platform

Ruben Fields
January 13, 2019

Details are scant at the moment, but it's fair to assume the online retailer wants to create a Netflix-style on-demand platform for playing video games. Though the company hasn't had an easy time in cementing its place in the industry, Amazon's game studio has seemingly given up work on class-based battle royale title, Crucible, while its brawler title, Breakaway, was canceled back in 2018. But as the wide-open field of game streaming picks up steam, it appears Amazon might see an opportunity to really become a player.

Google is also in on the game streaming game with Project Stream, which it tested previous year by streaming Assassin's Creed Odyssey through the Chrome browser, and it has plans to further develop the service with the use of the latest graphics cards from AMD. It's something that makes a heck of a lot of sense for Amazon to do, given that they're the largest provider of cloud computing services in the world. This may have been what Amazon had in mind all along when it acquired Twitch, and then later purchased GameSparks, a cloud outfit in the United Kingdom that builds and deploys gaming backends. A launch isn't likely until next year at the earliest, said one of the people briefed on the plans. Microsoft confirmed the existence of its formerly-rumored Project xCloud in October, which will bring game streaming to any device, including smartphones.

The first rumors about Amazon's streaming service for games emerged on the Internet thanks to some job ads that point, in no hidden way, to the future video game streaming platform of Amazon.

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This service looks to eliminate the need for expensive hardware to run graphically taxing games. Alternatively, Amazon could include the service as part of its Prime program. No mention was made about a PC version of the service, unfortunately, but it sounds like it's still heavily under development.

Amazon has yet to confirm any news, and no release date or pricing has been announced.

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