‘Seinfeld’ Is Officially Coming to Netflix

Brenda Watkins
September 17, 2019

The deal was struck with Sony Pictures Television, which controls the distribution rights to the NBC series. The rights to "Friends" were bought by HBO's upcoming streaming service, HBO Max, while NBC will exclusively hold "The Office" on their new platform. "Now, 30 years after its premiere, Seinfeld remains center stage", Mike Hopkins, the chairman of Sony Pictures Television, said in a statement. Seinfeld will be streaming on Netflix very soon, which means fans of the timeless series will have a new way to watch all nine seasons.

Netflix CCO Ted Sarandos points out that this deal marks the first time that all episodes of Seinfeld will be available on one service globally, and in 4K. After all, Hulu was paying $150 million per year for the series.

Netflix confirmed the news in a Monday afternoon tweet.

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Netflix will be the exclusive global streaming home to the sitcom. As Deadline points out, the Netflix deal will make the series available in one place for the entire world to view it.

However, it has to wait until an existing five-year U.S. deal with Hulu expires - which was worth a reported $26million (£21million) a year. Netflix has created significant momentum with its original shows, but new competitors are constantly popping up, including streaming arrivals from Apple and Disney. But streaming is not the only option, because cable users can still enjoy Seinfeld on TBS.

TBH losing The Office is the real travesty, but Seinfeld will hit Netflix in 2021. The relationship was not a determining factor in "Seinfeld" going to the service, sources said. The company spent $12 billion on original and non-original programming previous year. But the company will continue to license shows from outside suppliers when it's seen as making sense for its business.

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