Samsung Display considers building factory in India

Ruben Fields
January 21, 2020

Now the South Korean giant is said to invest a hefty chunk of money to set up a display plant in India. Now with Samsung has set up its own Smartphone and component manufacturing facility in India, it remains to be seen how the South Korean company can claw back to reclaim lost ground.

Back in July past year, reports revealed that Samsung was planning on cutting 1,000 jobs in India due to peer pressure from Chinese rivals. Now, according to a filing from the company, the brand has invested $500 million to set up a display manufacturing unit around the capital city of the country. The source further added that the first phase of this unit is expected to be completed by the end of this year.

In 2018, Samsung opened a factory in Noida which, it claims, was the largest mobile manufacturing plant in the world. Smartphone OEMs generally just assemble their devices in the country because locally sourcing materials to start up a manufacturing unit does become an issue. The unit will also produce a range of mobile phone and information technology display products, according to the filings. Samsung, on January 3, entered into a partnership with the contract-based equipment manufacturer, Dixon Technologies, to restart the manufacturing of smart television units in the country.

Veratech Intelligence founder Mohit Yadav stated Samsung's hence plan to make investments heavily to construct mobile displays in India because of big raise in India.

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For Samsung's French consumers, the smartphone would be available in two variant 4/64 GB and 6/128 GB on Amazon along with other retailers and would be positioned at a price point of €340 and €410.

Those benefits would be useful for the company, as it faces Xiaomi, the Chinese smartphone seller that ended Samsung's leadership in India.

The upcoming plant will help Samsung compete with new players in the market.

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