YouTube Gaming Signs Exclusive Deal With COD League & More

Ruben Fields
January 27, 2020

The deal covers Overwatch League, Call of Duty League, Hearthstone esports, "and more". There's no telling at this point, but hundreds of additional puppy rumbles across the world seems like the most likely outcome to me.

The newly-formed CDL's inaugural season launched on January 24 while the OWL's 2020 campaign will get started just a few weeks later, on February 8. Although Call of Duty League did not have a previously-announced streaming partner, it will also be a YouTube Gaming-exclusive. After the news, expect more platforms to look into exclusivity rights for other esports. Fans will be able to stream live coverage of both events on YouTube thanks to this new deal; the videos will be on each league's own YouTube channel.

Activision Blizzard will also use Google Cloud services to provide network infrastructure for its games.

CEO of Activision Blizzard Esports, Pete Vlastelica, also released a statement on the new deal, saying: "This is an exciting year for Activision Blizzard Esports as we head into the inaugural season of Call of Duty League and our first ever season of homestands for Overwatch League all around the world". So yeah, this is a big day for esports and. ads. Google and Blizzard have worked together in the past and now have a multiyear partnership as the big next step.

Activision Blizzard is one of the largest video game makers in the world, with well-known franchises ranging from "Call of Duty" and "World of Warcraft" to "Candy Crush".

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The Overwatch League was streamed on Twitch, who established a two-year, $90 million deal with Blizzard as the league's sole third-party stream broadcaster.

"We're excited to partner with Google to drive the next generation of gaming innovation for the industry".

The new Leagues Starting this week, YouTube would begin streaming the official live broadcast of Overwatch Season 3.

Esports Insider says: This is a major play by Google, Twitch is very much the typical streaming platform of choice in the West and this marks an effort to change that dynamic. "This partnership further demonstrates our dedication to having a world-class live streaming product for gaming".

The length or terms of the deal weren't mentioned, other than that it's a "multi-year agreement" between Activision Blizzard and Google.

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