Apple reportedly launching membership bundles with new iPhones this October

Ruben Fields
August 13, 2020

As Bloomberg states: "For example, if a household subscribes these days to all of Apple's key expert services plus the greatest iCloud storage tier, that would price tag about $45 a month". "The bundles, dubbed "Apple One" ... are planned to launch as early as October alongside the next iPhone line", it writes.

The most expensive tier will also include Apple News+, as well as additional iCloud Storage and a new fitness offering subscription, known internally as "Seymour", providing competition for Nike and Peloton, Bloomberg added. Apple already gives away a free year of TV+, so I wouldn't be surprised to see an entertainment bundle priced at $12 a month, representing a $3 savings. Going up from there, you will get Apple News+ and a top tier that offers extra iCloud storage as well.

For consumers, the plans would be offered at a lower price than they would pay if they signed up for each subscription individually, at a saving of between $2 to $5 per month. Should Apple be aggressive with its bundles, these could take off. Bundles to include video, music, news, Peloton-like fitness and more. Family Sharing would also be enabled, making the proposition even more valuable for groups.

It's not clear exactly how much these bundles will cost, only that they will be cheaper than subscribing to them separately. Developers have complained that Apple emulates their software and then introduces it as new features in iPhones and other products.

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Chryst said. "To think that's not happening would probably be naïve". "So, whatever may happen, it's just about responding to it". Several top-tier prospects made that decision well before the Big Ten and Pac-12 school presidents made theirs.

The company is increasingly turning towards services, such as Apple Music or the App Store, to drive revenue growth as its primary revenue driver, the iPhone, matures.

The company would present virtual conditioning and exercise courses by way of an application for Iphone, iPad, and Apple Television set.

Apple's providers section is a single of the company's quickest expansion parts and has develop into a $50 billion-a-12 months enterprise.

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