LG Will Launch The World's First Rollable Smartphone In 2021

Ruben Fields
January 13, 2021

During the opening of Jin-hong Kim's (SVP, Head of LG's Global Marketing Center) presentation, the scene was shown through a smartphone which expands from a smartphone to a tablet.

A day after teasing its first rollable phone at CES, LG has confirmed that the phone isn't just a concept and will be launched later this year. This is the same as what we have seen with the Oppo rollable device.

"Our management wanted to show that it is a real product, as there were many rumors around the rollable phone", an LG spokesperson said in a statement to Nikkei.

Details about the device remain thin on the ground now, but it seems that it has been trademarked the LG Rollable. It's now merely a part of LG's Explorer Project that examines ways to "breathe new life into what makes a smartphone". As per the report, LG is working with China's BOE Technology - one of the world's largest manufacturers of, LCD, OLEDs and flexible displays - for producing the LG Rollable's display.

It appears LG will not be rolling alone, either.

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Rollable display technology in smartphones is coming, as we have already seen with the Oppo X 2021 and TCL's concept.

The TCL scroll-like rollable device has a 17-inch printed OLED scrolling display.

LG was once considered a major player in the smartphone market but has taken a back seat to companies like Samsung and Huawei. As part of this project, the company previously developed the LG Wing smartphone with a rotating design and two OLED displays.

As always, LG is the first to officially kick things off at CES with its press event, showing off quite a few new products that will be making their way into people's homes later this year.

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